Genuine incarnations are proven by Vedic scripture; unauthorized claims to divinity are merely fashionable deception.Listen — Srila Prabhupada Uvaca
Pradyumna: This says, "God is an Indian." Puttaparthi. "God is an Indian. His contemporary avatāra..." Prabhupāda: Puttaparthi? What is that?
Pradyumna: Puttaparthi is in Andhra. "His contemporary avatāra rests in the trinity of Sirti Baba, Sai Baba, and Prem Baba to come. So Satya Sai Baba, the second of the triple incarnation, asserted in the course of a marathon interview to add, 'In my present avatāra, I have come armed with the fullness of the power of the formless God to save humanity.' " Prabhupāda: So, to whom we shall address this letter? Pradyumna: Well, it depends where we want to send it for publishing.
Prabhupāda: He says that "I'm avatāra." So therefore it should be addressed to him. He says. So address to Satya Sai Baba. Where is he?
At Bombay? Pradyumna: No, he stays at this Puttaparthi or in Bangalore.
Prabhupāda: Puttaparthi... Pradyumna: That is a small village.
Prabhupāda: Oh. Post office, Puttaparthi. And it is in, where? Bangalore? Pradyumna: That is in Andhra. Prabhupāda: Andhra.
Hmm. "Dear Sai Baba, just recently in the Blitz paper, published on"—give the date—"we are surprised to find one article, 'God is an Indian,' and you have claimed to become an incarnation of God to save the human society. What is the ground of your claiming as incarnation? And what you have done to save the human society?