True beauty and social service emerge only when consciousness is animated by love of Krishna.Listen — Srila Prabhupada Uvaca
Interview — June 30, 1972, San Diego 720630IV-SAN DIEGO [76:21 Minutes] Interview_720630IV-SAN DIEGO [indistinct, microphone moving]
Prabhupāda: ...but our system is... Just like a beautiful dead body. A very beautiful, nice girl, she is appreciated by everyone. But when that girl is dead, then although the body is there, the so-called beauty is there, nobody accepts it.
Prabhupāda: Similarly... Anyhow, I'm traveling all over the world—European cities, American cities I've seen—but wherever I go I see that ... [break] ... the same boys, four or five years ago, but two or three years ago, he was living in the same country, the same atmosphere, but now they are called bright faces. Why?
Devotees: Bright face. Reporter lady: Oh, bright face. Hmm.
Prabhupāda: And actually they are so. Because the consciousness is there. So this beauty of your country will be million times enhanced when there is Kṛṣṇa consciousness. Otherwise it is dead.
Reporter lady: Erm… People have asked if… A lot of religions—I know that last night you talked about religions—have in the United States, have come into what they call social consciousness, which means establishing schools and giving money to causes, etc. And does Kṛṣṇa have anything like this for poor..., the poor people? Ah... Prabhupāda: Kṛṣṇa is not only for the poor people; for the animals also. You have got for the poor people but not for the animals.
You send the animals to the slaughterhouse. Your love is like that, partial. You love the poor people but not the poor animals. Reporter lady: Hmm. Prabhupāda: Therefore your love is so limited and defective. And Kṛṣṇa conscious person not only loves the poor man but he loves the poor animals also—poor beast, insect, ants; he is so upright and so broadminded.