The holy name of Viṣṇu instantly destroys all sins; fix your devotional practice to transform habit.Listen — Srila Prabhupada Uvaca
Prabhupāda: tat kṣamyatāṁ sa bhagavān puruṣaḥ purāṇo nārāyaṇaḥ sva-puruṣair yad asat kṛtaṁ naḥ svānām aho na viduṣāṁ racitāñjalīnāṁ kṣāntir garīyasi namaḥ puruṣāya bhūmne [SB 6.3.30] [[Then Yamarāja, considering himself and his servants to be offenders, spoke as follows, begging pardon from the Lord.] O my Lord, my servants have surely committed a great offense by arresting a Vaiṣṇava such as Ajāmila. O Nārāyaṇa, O supreme and oldest person, please forgive us. Because of our ignorance, we failed to recognize Ajāmila as a servant of Your Lordship, and thus we have certainly committed a great offense. Therefore with folded hands we beg Your pardon. My Lord, since You are supremely merciful and are always full of good qualities, please pardon us. We offer our respectful obeisances unto You.] Now Yamarāja is begging pardon from the Supreme Personality of Godhead because his men attempted to arrest a devotee—just see. He says, "I pray to the Supreme Personality of Godhead that He may cleanse my men because they have committed a great offense by attempting to arrest a devotee." bhagavantaṁ kṣamāpayati, tad iti ...naḥ sva-puruṣair asmadīyatvena sthitaiḥ svīyair eva puruṣair yadyasmād asad anyāyyaṁ kṛtaṁ tat tasmāt svayam eva kṣamyatāṁ... [Bhāvārtha-dīpikā 6.3.30] tat kṣamyatāṁ sa bhagavān puruṣaḥ purāṇo nārāyaṇaḥ sva-puruṣair yad asat kṛtaṁ naḥ Asat-kṛtaṁ, sat-kṛtaṁ means: "To offer respects," and asat-kṛtaṁ means: "To offer disrespects." To offer disrespects to devotees.
As you know Vaiṣṇava aparādha, that's a great offense. And he says, "naḥ". Naḥ means: "Including myself." He is taking responsibility himself also. "So I did not advise, instruct my men before.
That they should not go to a devotees—ah that was my offense." Just see how a Vaiṣṇava is humble and meek. Yamarāja, the superintendent of death, a still he's so humble and meek. tat kṣamyatāṁ sa bhagavān puruṣaḥ purāṇo nārāyaṇaḥ sva-puruṣair yad asat kṛtaṁ naḥ svānām aho na viduṣāṁ racitāñjalīnāṁ kṣāntir garīyasi namaḥ puruṣāya bhūmne [SB 6.3.30] naḥ sva-puruṣair asmadīyatvena sthitaiḥ svīyair eva puruṣair yadyasmād sad anyāyyaṁ kṛtaṁ tat tasmāt svayam eva kṣamyatāṁ sahatām svānāṁ svīyānāṁ bhaktānāṁ no ’smākaṁ na viduṣām ajñānām aho garīyasi tasmin kṣāntir yuktaiva maha iti pāṭhe svīyānāṁ māhātmyam aviduṣāṁ naḥ kṣamāṁ karotv ity arthaḥ [Bhāvārtha-dīpikā 6.3.30] "So, so we did not know, neither my men did not know. Without knowing a devotee we tried to arrest," because that was not their mistake. This is the significance of this verse.
They knew it very well because in the record of Yamarāja the all the criminal or sinful activities committed by Ajamila was recorded. But by chance he chanted the name of Nārāyaṇa therefore he was indemnified immediately for all his offenses—but that was not known to the assistants of Yamarāja. tasmāt saṅkīrtanaṁ viṣṇor jagan-maṅgalam aṁhasām mahatām api kauravya viddhy aikāntika-niṣkṛtam [SB 6.3.31] [Śukadeva Gosvāmī continued: My dear King, the chanting of the holy name of the Lord is able to uproot even the reactions of the greatest sins. Therefore the chanting of the saṅkīrtana movement is the most auspicious activity in the entire universe. Please try to understand this so that others will take it seriously.] Now he concludes, Śukadeva Gosvāmī is concluding, kauravya.
This is term addressing Mahārāja Pariksit as the descendent of the Kurus, kauravya. Tasmāt saṅkīrtanaṁ viṣṇor, last night somebody was speaking that, "Any name chanting will do." No. Saṅkīrtanaṁ viṣṇor. It is going on that any name, any demigod's name and there is a big propaganda on this point.
Some. "So far great personalities, they think like that, that any name will do." But the śastra does not say that: hari-nāma. Śastra says the holy name of Hari, the Supreme Personality of Godhead. Here also it is said: tasmāt saṅkīrtanaṁ viṣṇor, not any other demigod's name—not this. But they by force, because they are impersonalists, they manufacture such theories without any reference to the authoritative śastra.
Viṣṇu-nāma, there are ten thousands of names of Viṣṇu. If you chant Viṣṇu's name, viṣṇusahasra name, thousand names of, there is a book, perhaps everyone of you know? Viṣṇusahasra-nāma. So here also it is said, "Out of thousands and thousands of name of Viṣṇu you can chant any one of them." Not any other names. Not that if I chant Kali's name.